About
Hello there, and thank you for visiting Secret Alice Shopping! 🎀
We’re a small, passionate team dedicated to helping fashion lovers outside of Japan get their hands on Japan-exclusive EGL and J-fashion apparel and accessories. Think of us as your secret shopping partner—right in the heart of Japan.
Our journey began in 2020, during the early days of the pandemic, when the world felt closed off and travel came to a halt. What started as helping a few close friends find Japan-only treasures slowly blossomed into something more. Today, we’re proud to offer our proxy shopping services to a growing community of J-fashion enthusiasts around the world.
But we want to be more than just a shopping service.
We created this blog to share the latest EGL and J-fashion releases, brand news, and insider updates from Japan—so you’re always in the know. Whether you’re hunting for a physical store exclusive or an online-only drop, we’re here to help you shop Japan like a local.
🌸 Interested in using our service?
Reach out to us on Instagram or drop us a note via the contact form. We’d love to hear what you’re looking for.
💌 Stay in the loop
Subscribe to our newsletter so you never miss a post, a release, or a shopping update.
Happy reading + happy shopping!
Secret Alice 💖